Marketing Automation with Harper Digital
Drive More Leads, Convert Them to Sales, and Optimise Your Marketing
Unlock the untapped potential of your business with a fully-integrated marketing automation system. This is not just another tool; it’s a comprehensive suite designed to streamline your workflow, reduce operational costs, and significantly improve your sales conversions.
As industry experts in marketing automation, we’re dedicated to helping you understand and leverage this transformative technology to the fullest. Whether you’re a small business or a large enterprise, marketing automation offers scalable solutions that drive tangible results.
The unparralled features of a smart marketing automation system:
Behaviour-Based Email Automation
No more batch-and-blast emails. Create laser-focused, behaviour-triggered email campaigns that resonate with your target audience.
Campaign Monitoring
Gain a 360-degree view of your marketing efforts. Monitor campaign performance in real-time, enabling timely adjustments and improved ROI.
Dynamic Landing Pages
Easily create and optimise landing pages that not only capture but also convert. Test multiple variations to identify what resonates most with your audience.
Blog Creation Tools
Effortlessly manage your content strategy. Publish and schedule blog posts that establish your brand as an industry leader.
CRM & Sales Automation
Integrate your Customer Relationship Management seamlessly. Automate routine sales tasks, freeing up time to focus on building customer relationships.
Dynamic Form Building
Implement intelligent forms that adapt to visitor behaviour, enabling higher completion rates and richer lead data.
Comprehensive Reporting and Analytics
Make data-driven decisions. Use analytical tools to track KPIs, measure campaign effectiveness, and derive actionable insights.
Identification of Anonymous Visitors
Leverage IP tracking and other identification methods to discover and engage with visitors who haven’t yet identified themselves.
Don’t know where to start on your marketing automation journey?
We can implement some quick wins immediately. Get in touch for a no-obligation 30 min strategy session:
A CRM System Tailored to Your Needs
Track every lead and every opportunity through a fully customisable CRM system. Create a seamless flow from marketing to sales by aligning your CRM with your unique business processes.
Integration capabilities with third-party systems ensure a unified operational experience, enhancing efficiencies and improving business-wide visibility.
More Than Just an Email Newsletter System
Deploy sophisticated email automation capabilities along with dynamic content tailoring to construct highly personalised email marketing campaigns. Create multi-step nurture sequences and leverage branching logic to cater to individual user behaviour.
Move beyond simplistic engagement metrics. Our platform offers advanced analytics, including click-through rates, conversions, and customer lifetime value metrics, to provide a nuanced understanding of your audience.
Engage Leads at Critical Touchpoints
With advanced visitor identification and lead scoring functionalities, you’ll never miss an opportunity. Set up automated alerts for your sales team, helping them reach out to hot leads at just the right time.
Sophisticated visual automation also empowers you to set up conditional workflows that initiate sales processes, deliver targeted content, or trigger specific communications based on user actions or data.
Landing Pages That Go the Extra Mile
Our easy-to-use WYSIWYG landing page builders come loaded with versatile templates. Moreover, dynamic content elements allow for personalisation based on user behaviour or demographics, significantly boosting conversion rates.
A/B test multiple variations and analyse performance data to continually refine your landing pages for maximum impact.
Claim your free digital strategy session:
Want to know how to get the most out of your web presence? Book a free 30 minute strategy session and digital audit with one of our experts.
