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Alexa, How is Voice Search Shaping the Future of SEO?

by Steve Chisholm | Feb 20, 2019 | Digital Marketing, Google

Voice search is no longer the work of science fiction. It’s real, it’s here and it stands poised to transform the search game as we know it. What’s driving this trend? What does the future have in store for voice search? And how can businesses and marketers prepare...

Integrating SEO and PPC to maximise results

by Juliette Moore | Feb 27, 2018 | Digital Marketing, Google

An age-old question in the world of digital marketing is “Which is better: PPC or SEO?” And our response is almost always “It depends, but usually both.” While this may sound like a bit of a cop out, there really is no one-size-fits-all answer – it all comes...

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